Services & Solutions :
 
Business Development & Marketing Services :

Hospital quality is increasingly driving patient choice, reimbursement, network inclusion, and physician preference.

Hospitals and health systems nationwide have chosen emdsite.com as a strategic partner and benefit from our unique perspective, strategic advice and market intelligence that maximize their bottom line results.

emdsite.com business development and marketing advisors work collaboratively with each client to leverage clinical quality achievements to create and sustain unique competitive advantages.
 
A Trusted Partner
With an average of 15 years of experience in Internet Marketing, our consultants will collaborate with you to leverage your quality distinctions. Our areas of expertise include:
Business development and marketing strategy
Competitive positioning
Physician alignment/engagement
Quality data benchmarking
Public relations and media guidance
Community and employer outreach
Service line development
 
Your hospital's ability to achieve and effectively communicate its quality excellence has a direct correlation to future success. Partnering with emdsite.com is a great first step.
The consulting package starts at US $ 10,000 per year.
 
Patient-Link-Pogram: (PLP)
What is your current plan to drive more high-value, commercially-insured patients to your doctors and hospital?
With the help of its new online patient acquisition tool, emdsite.com is poised to help you directly increase patient volume, market share, and revenue.
Patient-Link Program delivers immediate, measurable results – guaranteed.
How does it work?
Starting tomorrow, you can improve your payer mix and increase patient volume to your doctors and hospitals. emdsite.com client hospitals have seen patient volumes increasing approximately 50% faster than traditional patient inquiries to your call center.

The keys are high volume traffic, desirable patient demographics, and crucial patient readiness. emdsite.com millions of unique visitors are insured, educated adults ready to see a doctor.

This high volume of empowered, Active-Informed Patients, coupled with integrated appointment scheduling, means over 90% of consumer searches on emdsite.com result in an office visit within 60 days.

Does your current search strategy deliver those results?

Contact us to receive an analysis of your market and learn more about Patient-Link-Program.

There are two packages we offer under Patient-Link-Program:
Physician Gold Listing:
US $ 950 per year
Physician Platinum Listing:
US $ 2950 per year
 
Advertising on emdsite.com
Active-Informed-Patients: (AIP) - A Valuable Audience for Healthcare and Pharmaceutical Advertisers.

Active-Informed Patients™ are a newly defined segment of health consumers that exhibit a range of traits and behaviors that make them of high value to health-related advertisers. Defined as "online health consumers who have a scheduled physician appointment or who will see a doctor in the next 30 days," Active-Informed Patients are at the point of a healthcare decision and will be presented with a new diagnosis, or begin a new course of treatment.

According to independent data supplied by Manhattan Research, Active-Informed Patients are:
1.5 times more likely than eHealth Consumers* to request a brand name medication from their physician
1.7 times more likely than eHealth Consumers to discuss information they found online with their physician
1.7 times more likely than eHealth consumers to say they 'strongly agree' with the statement "Family members and friends often come to me when they have questions about health care information or treatment decisions."
Manhattan Research defines eHealth Consumers as "consumers who are looking online for health information" and who may or may not have a scheduled physician appointment. For more information about Manhattan Research and its Cybercitizen Health™ survey findings click here.
For additional data analysis about Active-Informed Patients, download a copy of the Pre-Visit Patient Fact Sheet.

emdsite.com Active-Informed Patients™

More than 5,000 patients visit emdsite.com.com every month to research doctors, hospitals, dentists and nursing homes. Eighty-two percent of these patients are seeking treatment and will see a doctor in the next 30 days, which is the ideal time for your brand to reach its target patient population.

While other healthcare Web sites and magazines attract general health consumers, who are generally browsing for information without intent to seek professional care, emdsite.com visitors are actively searching for a healthcare provider and are one step away from a doctor appointment.
 
Precisely Target Your Patient Population
emdsite.com offers over dozens of medical specialty groupings allowing you to reach healthcare seekers by practitioner specialty as well as geographic location. Please contact us for more information about custom package options.
 
Advertising Programs That Generate Results
emdsite.com offers a limited number of exclusive advertising partnerships that not only allow you to reach a unique patient population, but also give you the opportunity to interact with patients through email and surveys.

emdsite.com can also help you track the impact of your brand's message to increase market share. Use the form at the right to contact us and get more information on emdsite.com' unique programs.
Medical Specialty Sponsorship Package:
US $ 59,500
State Sponsorship Package: US $ 59,500
City Sponsorship Package:
US $ 19,500
 
 
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